This year’s Nuance-hosted Automotive Forum Detroit was the largest ever – drawing an international audience of more than 100 customers to Birmingham, Michigan. Attendees from the industry’s most innovative car manufacturers and content providers gathered to experience the intuitive connected car first hand and to check out the latest and greatest voice-enabled demos.

Once again, leading automotive companies including Chrysler, Ford, General Motors, Hyundai, Mazda, Nissan and Toyota were well represented and there were many new faces in the audience as well. The various presentations brought to life the key features of Dragon Drive!, Vocalizer, premium music from Nuance and Gracenote, and the multimodal user experience. The evolution of the intelligent personal assistant behind the wheel was also a key topic of discussion.

In-car demos took the spotlight as usual and rounding out the agenda were partner demos including Spansion’s acoustic coprocessor, TRW’s script recognition steering wheel and transportation intelligence from INRIX.

Customers enjoyed a great lineup of speakers who offered new perspectives on topics ranging from the impact of global trends on design, product development and strategy and advanced user interfaces that enhance the driving experience while minimizing driver distraction.

Judging from initial feedback, the 2012 Forum surpassed our customers’ expectations and many are already planning to attend next year’s event which has become a much-anticipated annual tradition for sharing next-generation connected car solutions.

Tags: ,

About Fatima Vital

Fatima oversees Nuance’s global automotive and consumer electronics marketing programs, serving as the lead on solutions like Nuance’s popular Dragon Drive platform. Fatima has been with Nuance for over a decade, originally joining the company in February of 2003. Prior to her time at Nuance, Fatima’s early career included her working as a marketing director at Philips, with a focus on speech recognition solutions. Originally from Portugal and now residing in Germany, Fatima graduated from University of Siegen in Germany with a degree focused in business, marketing and finance. In her spare time, Fatima enjoys spending time with family and friends and is an active runner, skier and hiker.