Healthcare is personal

The work we're doing for the healthcare industry with AI is making a fundamental difference in outcomes and experiences.
By

Amidst the discussions about medical costs, insurance payments, and research and technology advances, it’s easy to lose sight of one overriding truth: healthcare is personal. In fact, it’s a personal mission of mine to connect the work we do in artificial intelligence (AI), cloud, and natural language processing directly to improved healthcare outcomes for patients and physicians alike.

Many healthcare discussions focus on using technology to drive inefficiencies out of the system. Among other things, that includes addressing the shift in payment systems from fee-for-service to reimbursement for demonstrable outcomes. Those are dry-sounding business factors, but you don’t have to look too far to see how they can quickly become personal.

For example, when you go to see your physician, he or she may spend as much time looking at a screen as they do interacting with you. That’s not satisfying for you or for the physician who got into medicine to care for people, not fill out forms. Physicians now spend about 45% of their time documenting their work, so they can get paid – and the administrative burden is causing a serious problem with physician burnout.

Patients end up feeling processed rather than treated. I’ve experienced this myself. I think of the times where I’ve had to complete the same intake form before the visit, and again when I arrive, then feel rushed because the doctor’s trying to get through the day’s schedule.

Our work at Nuance Healthcare includes and goes beyond making the healthcare system more efficient. In fact, we play a significant role in both shaping and responding to government, industry, and consumer goals for improving healthcare experiences and outcomes. For example, the Federal Health IT Strategic Plan for 2015-2020 produced by the US Office of the National Coordinator for Health Information Technology, states that, “To unlock the full power of information to improve individual health and well-being, essential electronic health information must be available when and where it matters most.” That means putting personal healthcare information directly into the hands of doctors and patients.

In a realistic scenario, healthcare experiences can and will start on a patient’s mobile device, which may be tracking daily health measurements. A patient emails their physician with a description or photo of symptoms – the email content is automatically added to their electronic health record. A clinical decision support engine extracts key information from the patient’s email, performs pattern matching with past information and other clinical data, and creates a detailed summary with recommendations for treatment options, even before the patient arrives in the exam room.

During the exam, a virtual assistant – much like the smart speakers in homes today – captures the interaction. The physician keeps their focus on the patient instead of a computer screen. The physician dictates exam notes and treatment plans, and the virtual assistant calls out medication conflicts and offers alternatives based on the patient’s history. AI algorithms scan corresponding diagnostic images to give initial interpretations and decision-support data, freeing time to engage more fully in the patient’s care.

I also think of examples from my own life experience. I lost my wife to a heart attack several years ago. Her age, health history, and symptoms didn’t cue the doctors to suspect a cardiac event. But in retrospect, the symptoms, the words she used to describe those symptoms, and other factors may have been spotted and quickly brought to the doctor’s attention by a pattern-detection algorithm – potentially changing the experience and outcome.

So yes, what we’re doing for the healthcare industry with AI, the cloud, and natural language processing is about improving the cost and efficiency of the system. But even more, it’s about making a fundamental difference in doctors’ and patients’ experiences and outcomes — for themselves, their colleagues, their friends, and their families.

Healthcare is personal – as it should be.

Tags:

Satish Maripuri

About Satish Maripuri

Satish Maripuri is the executive vice president and general manager of Nuance’s Healthcare division, overseeing all operational aspects of the business, including innovation strategy, product development, marketing, sales, partnerships, and client relationships across the company’s healthcare solutions portfolio. Under Satish’s leadership, Nuance Healthcare returned to growth from a 4% decline to 9% growth within three years. Satish is passionate about the criticality of purpose-driven culture and leadership to drive business growth. He has more than 28 years of management experience in enterprise software, SaaS solutions, natural language processing (NLP), artificial Intelligence (AI), international operations, global mobile workforces, and cloud services. Prior to joining Nuance in 2012, Satish held several executive leadership positions at global technology companies, including Solera Holdings, Lionbridge Technologies, and Imprivata. Satish holds a B.S. in Mechanical Engineering from Andhra University and M.S. degree in Computer Engineering from Northeastern University.