Brad Morrison
Brad leads the Nuance Healthcare Customer Success Organization (CSO), which focuses on creating a holistic customer experience from pre-sales through lifetime management. Prior to joining Nuance in 2013, Brad served as a vice president at M*Modal, where he oversaw the sales and account management organizations. He holds a B.A. in business from the University of Alabama.

Brad Morrison’s stories

Customer Success: The power of innovating with and for our customers

Values are like good friends – they demonstrate their strength during the difficult times. We are proud of our Nuance Healthcare core values. In particular, we act with integrity, think big, strive for excellence, and focus on our customers—among others. These values have served as watchwords and guiding principles – through good times and difficult […]

Customer Success: 6 steps to make your customer touchpoints count

In recent years, organizations large and small have made the customer experience journey a strategic priority. Why? I think McKinsey said it best: “Many businesses are coming to understand that, increasingly, how an organization delivers for its customers is as important as what product or service it provides.” I added the emphasis on how because […]

Customer Success: When you do more than listen, you do more than win

I’ve written before that our customers are at the center of all we do, and that we can succeed only when our customers succeed. And so, we must truly listen to what our customers have to say and remain engaged and committed to the feedback loop. But what happens when we take it a step […]

Customer success: listen and learn

For nearly 20 years, Net Promoter Score (NPS®) has been the hallmark of measuring the customer experience journey. Why? Because cultivating a sustainable business means you must cultivate loyal customers. With NPS, we gain a core measurement of customer loyalty and our customers’ likelihood of recommending us to others. It’s a valuable and convenient measurement, […]

Customer Success: recognition matters

Search “employee recognition” and Google serves you a trove of great think pieces that tell us something we should instinctively know – recognizing employees for a job well done matters. Recognizing our employees positively affects their happiness and morale and therefore their loyalty, performance, and productivity. It also improves the relationships between employees and managers. […]